The business value of design – Mark Rawlins –


Is design fluff? Pop and sizzle? Icing on the cake? Or, is design the lifeblood of the business? We all can point to products and services from thriving businesses that are iconic and well designed. These experiences are reminders that well designed products and services can thrive at the intersection of both consumer and business value. Come listen to stories from my experience at Nike and Vivint Smart Home in creating value through consumer-centered design.

About Mark
Mark is the Director of Product Design at Vivint Smart Home where he leads the design teams responsible for delivering peace of mind to customers via both software and hardware product experiences. Previously at Nike in Oregon, Mark led the design team building the Nike Run Club app. His career has taken him to New York City, Austin, Portland and now Silicon Slopes in Utah.


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