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How a Brand Balances Ethics With Profit
[ad_1] Although most customers enter a LUSH Cosmetics store in pursuit of fair-trade shampoo or soap, it’s likely they’ll walk out with much more than…
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4 Things to Consider Before Renovating Your Brand
[ad_1] Every seasoned marketer knows that rebranding is much more than adopting a trendy new package design. Rebranding is a…
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Authentic Brand Storytelling in a Digital Age
[ad_1] Every bestselling brand story has a few key elements: original plot, relatable characters and an emotional connection. So what’s…
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Should Your Brand Identity Be More Responsive?
[ad_1] It’s time to redefine the idea of brand consistency. When it comes to your brand’s mission and values, consistency…
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6 Minimalist Package Designs That Speak For Themselves
[ad_1] Minimalist packaging is a perfect way for brands to present their products in an original and dynamic way. But…
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How to integrate Brandfolder with Salesforce in 3 easy steps
[ad_1] Do you wish there was an easier way to locate and share sales documents from inside Salesforce? Our newest…
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How to Build Brand Loyalty
[ad_1] If your brand boasts a lifespan that’s longer than a decade, you probably know how difficult it can be…
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Clearly Canadian and Original New York Seltzer are Back
[ad_1] Hold onto your culottes because two more staples from the 90s are making a comeback: Original New York Seltzer…
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Your brand isn’t unique – but is it distinct?
[ad_1] We all want to think our brand is unlike any other, but that is probably not the case. A…
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How an App Wins at Branded Content
[ad_1] From iPhone apps to cloud-based software, every tech company struggles with consumer engagement levels. With over 7 million app…
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