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Value-led growth vs product-led growth –

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Value-led growth vs product-led growth! Ryan Reisert, Brand Ambassador @Cognism speaks to Shabri Lakhani, CEO & Founder of SalesWorks. Ryan and Shabri explain how value drives the sale, rather than going into the trap of listing your product or service’s features and functions.

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About Cognism
Cognism is the leader in premium sales intelligence, setting a new standard for data quality and compliance, trusted by 1000+ revenue teams worldwide.

Cognism helps businesses connect and win their dream customers by providing premium contact, company and event information, including firmographics, technographics, sales trigger events, intent data, verified business emails and phone-verified mobile numbers.

Next level GDPR & CCPA compliance, combined with innovative technology and integrations with leading CRM and sales engagement platforms, make Cognism the number one choice for businesses looking to create a predictable pipeline, find their next best business opportunity and overcome global compliance barriers.

For more information on Cognism’s intuitive premium sales intelligence platform powered by world-leading data, compliance and targeting, please visit www.cognism.com.

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